BMW is a brand that captivates and excites, and many of us were looking forward to the 2 Series...
When people say they drive their cars ‘to the limit,’ it’s usually meant in the context of the track....
The BMW iFE20, BMW’s Season 6 Formula E car, made its debut in a Facebook and YouTube presentation on...
Ever since the F90 M5 came out, something’s been missing from the BMW lineup. The M6 Gran Coupé was...
U.S. BMW brand sales continued to experience strong, sustained growth in September, with unit deliveries expanding from 25,908 a...
BimmerLife staff recently got the chance to put a few hundred miles on a 2019 X3 M40i through a...
As one of the most famous BMW tuning companies in the world, you can be sure that AC Schnitzer...
I’ve long since lost count of the number of oil changes I’ve performed over the years on the various...
BimmerLife is presented by Valentine Research. COMMUNITY SPONSORED 10% OFF for BMW-CCA at Pelican! We’re excited to present you...
Need further justification for trading up to a brand new 3 Series? Even with electrification on the horizon for...
See the nice pale blue wagon, another BMW we can’t have in the States? Note the apologetic pastel of...
BMW unveiled its latest model abstraction on Tuesday in Frankfurt, and it’s safe to say that a fair amount...
I’ve got a bit of a unique relationship with auto configurators. I’ve spent untold hours on the BMW USA...
August was a robust month for BMW sales in the U.S., with the BMW brand posting growth of 7.2%...
An integral part of car buying is choosing options—features usually built into the car at the factory for which...
Both August and Monterey Car Week are now behind us, which means we’ve had a chance to reflect on...
They say hindsight is twenty-twenty and perspective is a virtue. I recently came across two performance sedans that offered...
Back in May, the Highway Loss Data Institute (HLDI), part of the Insurance Institute for Highway Safety (IIHS), published...
It’s official; after we reported earlier this year that Audi may bring its RS6 Avant to U.S. shores, the...
Racing is a science. From the grandstands, it’s easy to appreciate the soul-shattering downshifts of a DTM-spec BMW M4...
Unless you’ve lost access to the Internet in the last week, it would be impossible to miss that Monterey...
Seattle-based car-sharing and ride-hailing startup ReachNow is the latest casualty of the BMW and Daimler merger of mobility services....
It’s no secret that BMW has recently experienced a decline in electrical vehicles sales, an occurrence that does not...
It’s the apparent story of a blimp magnate’s chrome 7 Series—and it gets weirder from there. BMW has a...
Although it’s currently in the midst of receiving its life-cycle-impulse (LCI) redesign, the 6 Series Gran Turismo is reportedly...
It has now been nearly three months since we last discussed the rumors circulating around the new G80 M3,...
European automotive news media outlet Automobile is reporting that BMW’s lackluster financial results for last year and the beginning of...
We’re always curious about what’s in the model pipeline, and recent reports have brought to light a number of...
The BMW brand continues to enjoy strong customer demand around the world, and North America is no exception. Sales...
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