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BMW CCA Motorsports & Mascara 2025 Celebrates International Women’s Day

Community, Events, Lifestyle

Motorsports & Mascara 2025, powered by Hagerty, the BMW CCA celebrates International Women’s Day Contributors: Ginny Denton, Melissa Dobson, Marissa McDermott Klimek, Denise Noble, Valerie Caprigno The Motorsports & Mascara weekend kicked off with a welcome dinner on Friday, March 7, 2025 at Group Therapy in beautiful downtown Greenville,...

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50 Stories for 50 Years Chapter 9: “A New Chapter for BMW Motorrad: BMW NA takes over from Butler & Smith”

BMW News, Motorrad

Shortly after taking over U.S. sales of BMW automobiles from independent distributor Max Hoffman in 1975, BMW of North America initiated the process to do the same for the motorcycle side of the business. BMW had been exporting motorcycles to the U.S. since 1950, less than two years after...

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50 Stories for 50 Years Chapter 8: “From Hoffman to BMW of North America: A Brand and its Dealer in Transition”

Community

When BMW of North America took over from Max Hoffman on March 15, 1975, it inherited the dealer and distribution network that Hoffman had built since 1962. Hoffman’s dealer directory of April 1967 listed 129 BMW dealerships and six independent distributors in charge of specific geographical territories. Though the...

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