MX1 Update: Additional $99 BMW Performance Center Session Added!

Update 5/18/20: Both $99 BMW Performance Center driving sessions are sold out now. Spots on the waitlist are available in case of cancellations or if additional capacity is added at a later date. For the Cars & Coffee event, fewer than 12 parking spaces remain available. Tickets for the BMW CCA Foundation’s special presentation of the new Genesis exhibit are still available.

The interest in our new event, which is set for August 14–15 in Greenville, SC, has been incredible! It’s obvious that everyone is ready to have some BMW fun later this year! In fact, the exclusive MX1 after-hours driving event at the BMW Performance Center sold out in less than twelve hours. We have some great news though! Due to demand, the Performance Center is offering a second after-hours driving event for 100 members. The new session will be offered on Saturday evening, August 15, from 4:30 p.m. to 8 p.m. It’s only $99 and limited to 100 participants. If you missed the first opportunity, this is your chance to grab a spot!

Registrations have also been pouring in for the MX1 Cars & Coffee, and less than a third of the 200 parking spaces remain available. If you wish to park your BMW on the headquarters lawn on Saturday morning, you’ll want to sign up quickly. Parking is limited to the first 200 cars registered. Admission, parking, and t-shirt is included with the basic $25 MX1 registration fee.

The Saturday presentation of the BMW CCA Foundation’s new exhibit is filling up fast, too, so they are also offering the same event on Friday afternoon. You can easily select the Friday afternoon slot during registration. This is a special presentation of the BMW CCA Foundation’s new exhibit, GENESIS: BMW From the Beginning, presented by The Werk Shop. This event is only $30 per person.

Please Note: If you’re already registered and need to modify your event selection, please email sschlossman@bmwcca.org.

About MX1 Enthusiast Weekend, August 14-15 in Greenville, SC

The brand-new event—MX1 Enthusiast Weekend, presented by Michelin— is set to take place August 14–15 at the world center of all things BMW in upstate South Carolina. An awesome lineup of fun social and driving activities are scheduled at the BMW Performance Center, the BMW CCA Headquarters, and the BMW CCA Foundation Museum in Greer, South Carolina.

MX1 will celebrate everything BMW with a special highlight on M models and X vehicles with the 1 representing 1 community, 1 enthusiast club, and 1 weekend. MX1 will bring the entire BMW community together for a new tradition and provide something we can all look forward to. This will be perhaps the first large-scale BMW event post-coronavirus stay-at-home orders.

To learn more and register for the event, visit mx1.bmwcca.org.—Chris Hennecy

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