8 Series Convertible Announced

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Hot on the heels of the M850i xDrive production rollout, BMW has already unveiled the soft-top roadster variant of the new 8 Series. While hands-on experience with the new roadster has been limited, we do know a bit of information about the new car through the press release and the gallery below.

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As far as marketing strategy, the release color scheme of Dravit Gray on white is subtle compared to the M-derived blue and orange of its fixed-roof counterpart. The choice of a traditional fabric roof, scaled up to what feels like the size of a 1920s roadster, is also an intentional choice towards luxury and heritage. The whole release package seems, to our eyes, like a shot across the bow of the Mercedes S Class roadster and its sleek, imposing representation of contemporary luxury. In this field, the new 8 Series Convertible holds its own, at least from a visual standpoint, with more highly-angled trim (such as the interior door handles) and of course the driver-focused dash, with its large tachometer and birds-eye navigation view.

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Like other large roadster counterparts, the 8 Series’ high shoulder line gives it a more upmarket and modern feel than the flat-shouldered 6 Series that preceded it. Having spent ample time in a 640i Convertible on a certain cross-country drive a couple years ago, I’d love to try out the rear seats in the 8 Series to compare their higher perches and increased visibility to the low-slung rear chairs of its predecessor.

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In all, the M850i Convertible seems to be a fantastic package, and a fitting next step on developing the new 8 Series platform. Deduction would imply that the 8 Series Gran Coupe is the next reveal in BMW’s plan, but only time (and upcoming auto shows) will tell.

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[Photos courtesy BMW AG.]

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