What makes a great ad slogan? It should be catchy, for one thing. Think: “Just Do It,” “Where’s the...
Author Archive for: BLContributor
Register for Bimmer Invasion in West Palm Beach!
BimmerLife Contributor, , BMW News, Community, Events, Featured, LifestyleGet ready for an epic BMW tuner show on Saturday, April 5, 2025, at the Invasion of West Palm...
According to the online magazine The Verge, BMW has high hopes for its Neue Klasse, which will heavily rely on...
According to J.D. Power, in 2024, owners of electric vehicles have become more satisfied with their vehicle experiences, with...
BMW M4 CS Edition VR46: Exclusive Edition Marks Driver Valentino Rossi’s Birthday
BimmerLife Contributor, , BMW News, MotorsportThe #46 is now 46 – and BMW M has the perfect present to mark the birthday of nine-time...
The BMW Group is presenting its next leap forward in the field of electric drive technology – and, in...
BMW Car Club Magazine: BimmerLife Focuses on the Individual
BimmerLife Contributor, , BMW News, Community, LifestyleThe 2025 Spring/Summer print issue of BMW Car Club Magazine: BimmerLife is coming to BMW Car Club of America...
It is not just certified BMW enthusiasts such as BMW CCA members who get excited about BMW’s Ultimate Driving...
BMW Plant Spartanburg can once again claim the title of leading automotive exporter by value, having exported nearly 225,000...
After intensive preparations and successful tests in Jerez and Portimão, BMW Motorrad Motorsport starts the new season of the...
BMW Motorrad USA Announces BMW Motorrad Days Americas 2025
BimmerLife Contributor, , BMW News, Events, MotorradBMW Motorrad USA is proud to announce BMW Motorrad Days Americas 2025 and its return as the title sponsor...
50 Stories for 50 Years Chapter 5: “BMW Motorsport and the Mighty CSL Win The 1975 12 Hours of Sebring.”
BimmerLife Contributor, , BMW NewsIf you’re an automotive executive in charge of sales and marketing, how do you raise the company’s profile when...
Colors are more than simply design – they express emotions and identity. They reflect lifestyles, make statements, and define...
The latest version of the BMW X3 is poised for market launch in China. The country’s most successful Sports...
Endurance Test for “Heart of Joy”: the BMW Vision Driving Experience
BimmerLife Contributor, , BMW NewsWorld-class dynamics, precision, efficiency, and driving pleasure. New “Heart of Joy” central computer works ten times faster than current...
BMW Group Plant Dingolfing and Landshut University Developing Smart Logistics Solution
BimmerLife Contributor, , BMW NewsIncreasing efficiency through digitization: In a successful cooperation between BMW Group Plant Dingolfing and Landshut University of Applied Sciences,...
At the BMW Group, tomorrow’s technologies are already under the spotlight today: since 2017 we have been carrying out...
With a spectacular and innovative fan event, MotoGP™ set the stage for the countdown to the 2025 season. For...
50 Stories for 50 Years Chapter 4: “BMW of North America: Ready for Business”
BimmerLife Contributor, , BMW NewsUpon taking his seat on the BMW board of management, Bob Lutz began replacing BMW’s independent distributors with wholly-owned...
“I am a vehicle dynamics engineer. So, I’ve driven a lot of cars. I’ve been waiting for something like...
According to BMWBLOG, the answer is yes. The ultimate wagon America won’t get. With the first-ever BMW M3 CS...
Experience the Ultimate BMW Enthusiast Weekends: Motorsports & Mascara & BimmerLife MiX!
BimmerLife Contributor, , Community, EventsBMW enthusiasts, get ready! Two can’t-miss events are coming your way, and you won’t want to miss a single...
Electric drivetrain upgrades, new engine variants, as well as additional standard and optional equipment features will make the current...
BMW M Motorsport Becomes iRacing’s “Official Safety Car Partner”
BimmerLife Contributor, , BMW News, MotorsportAs in real-world motor racing, a lead car will take the field around a formation lap at classic iRacing...
IONNA, the joint venture founded by the world’s leading automakers – BMW, General Motors, Honda, Hyundai, Mercedes-Benz, Kia, Stellantis,...
BMW i Ventures Invests in Athenic AI to Democratize Data Analysis
BimmerLife Contributor, , BMW NewsBMW i Ventures announced investment in Athenic AI, a data analysis and business intelligence (BI) pioneer. The $4.3 million round was...
The BMW 8 Series is facing retirement, but not before ALPINA launches the ultimate version of the Gran Coupe....
If you drive into a car wash center or a self-service wash box to clean your vehicle, there are...
MORE POWER, MORE DYNAMIC PERFORMANCE, MORE EFFICIENCY. The new BMW iX takes the driving experience of the all-electric Sports...
BMW Donates $1 Million to Support Those Impacted by the L.A. Wildfires
BimmerLife Contributor, , BMW News, CommunityThe BMW Group in the U.S. is donating $1 million to the American Red Cross Disaster Relief Fund to...